Archive for November, 2007
The Impact of SEO Web Design on Search Engines
SEO web design is a concept which emphasizes great architectural design principles based on how the search engines determine relevance and site information. The design should be able to give out the information that the user is seeking and at the same time be easily navigable. This is part of search engine optimization because the [...]
Read Full Post | Make a Comment ( None so far )Adobe, Yahoo Testing PDF Ad Service
A beta test of Ads for Adobe PDF Powered by Yahoo opened for publishers, offering placement and tracking of contextual ads alongside Portable Document Format content.
PDF has been an appealing format due to its ability to preserve the look and feel of a document, while providing it to others in an easily accessible way. The [...]
Mutually Assured Success
Written by Shane AtchisonMy colleague Jason Burby and I have given hundreds of presentations, written dozens of articles, and authored a book promoting the concept of linking individual goals to a company’s goals as the strongest strategy for driving overall success. We recommend this at every roll-up level and in alignment with the metrics and [...]
Read Full Post | Make a Comment ( None so far )Connectedness: Are You Addicted?
Written by Courtney AcuffOver the past couple weeks, I seemed to have suffered from a new addiction. I didn’t realize its extent until this past holiday weekend when I was transported back in time to what can only be described as the sister lodge to Kellerman’s (the lakeside lodge made famous in “Dirty Dancing”). It [...]
Read Full Post | Make a Comment ( None so far )Competitive Analysis SEO
One of the most telling things you can do in any business is study your competitors. Your competition can reveal weakness in your business and open your eyes to new opportunities in your industry. The same is true in the web world, and with search engine optimization in particular. Why does your competitor consistently rank [...]
Read Full Post | Make a Comment ( None so far )Hidden Gems in Google Webmaster Tools
Written by Erik DaffornWebmasters frequently rave about Google Webmaster Tools (GWT) because it’s a great source of data about site-crawling errors, as well as the place where you can tell Google about XML sitemap feeds. But GWT is much more. Let’s examine several reports deep inside GWT that can significantly help search marketing efforts.
Pages With [...]
How to Create Search Engine Friendly Title and META Tags (Part 1)
By Kalena JordanIn this article, I’m going to show you step-by-step how to create search engine optimized Titles and META Tags.
The TITLE Element
TITLE elements, (commonly called TITLE Tags), are one of the most important factors that search engines “look” at when it comes to determining the relevancy of a web page against a search query. [...]
How to Look Your Best in Search Result
Mom always said, “Put your best foot forward.” It’s valuable advice, because often how you appear on a first meeting sends subtle signals about you and can influence what happens next. We should also be concerned the same way with how we appear, what information is presented about us, in the search results. Because nobody [...]
Read Full Post | Make a Comment ( None so far )Introducing AdJug, The Online Advertising Marketplace
AdJug is an online advertising marketplace. It connects buyers and sellers of online advertising and provides them with transparency, control and choice. Publishers can take control of their online inventory to increase their earnings and advertisers can run better campaigns because they know where each conversion and traffic is coming from.AdJug was founded in 2007 [...]
Read Full Post | Make a Comment ( None so far )SpeedyAds; Unbeatably Cost-Efficient Contextual Advertising
SpeedyAds, Entireweb’s pay-per-click advertising solution, is a non-invasive, cost-efficient way of getting your site and products in front of thousands of people.Your FREE SpeedyAds account will give you access to both SpeedyAds Advertiser, our pay-per-click contextual advertising system, and SpeedyAds Publisher, which lets you earn real money by displaying our ads on your own pages.Join [...]
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